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Working with AltGrowth's Development Team, I redesigned the user experience of their Shopify app, ZY Post-Purchase Upsell. The app allows Shopify store owners to conduct product research by promoting Amazon products to their customers. 

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UX/UI  2 Months   AltGrowth   

Task 1: Redesign the Onboarding Process

The original ZY onboarding, shown on the right, was confusing to say the least. Many users downloaded the app and then deleted it when they couldn't figure out how to use it. 

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To design a better experience, I consolidated the onboarding tasks into three simple steps to create a smooth user flow. 

To improve the interface, I also selected a set of illustrations that bring a friendlier vibe to the app.

 Here's the final product: a colorful and simple onboarding experience.

Task 2: Redesign App Interface

Here's a look at the original app. As you can see, it's pretty bare bones. There are unnessesary components and poor page organization :/

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First, I redesigned the header, giving it a more modern and minimalist style. I chose a purple backdrop to compliment the logo and create a more robust brand feel. 

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Next, a bunch of technical stuff. Redesigning the buttons, text fields, and page layouts. Standardizing the text sizes, corner radiuses, and cushion sizes.

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Redesigning each page was super satisfying, and it gave the product a more professional look. It is important to achieve a polished feel to build trust with new users. 

Reflection

I enjoyed working on ZY because I was given a lot of creative freedom! But as they say in Spider-Man, with great power comes great responsibility. In this project, I learned the importance of maintaining style guides to standardize the entire design.

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